JB Hi-Fi’s foray into the world of digital content distribution is coming to an end with their final JB Hi-Fi Now service, JB Hi-Fi Video Now, shutting its doors on April 13th.

JB Hi-Fi jumped into digital distribution with Book, Video and Music services in 2013 but have slowly shut each service down over the last couple of years. Today, JB Hi-Fi started emailing customers of the service to advise the shutdown of the service would go into effect next month.

JB Hi-Fi Video Now offered customers access to digital copies of movies purchased on DVD or Blu-Ray. JB Hi-Fi is quick to assure customers that once the shutdown kicks in next month the Ultra-Violet content will continue to be available through www.myuv.com.

With their service no longer operating after April 13th, JB Hi-Fi is recommending Flixster Video as an alternative service . Flixster Video has an Android app in Google Play which allows you to access your Ultra Violet catalogue from anywhere.

You can still buy DVD and Blu-Ray discs from JB Hi-Fi but it appears that their online distribution aspirations are over. If you’re a member of the service it’s time to check out some alternatives.